Compared to five years ago, there are double the number of Asian-American fashion designers on display at Fashion Week in New York and also Korean models.  Dang!  So what happened?  I thought Korean-American kids were supposed to be doctors, pharmacists and lawyers?  Fashion designer?  Yes!  Last week we featured Shin Choi, who was the earliest pioneer among Korean-American fashion designers.  She’s a first generation Korean-American who broke away from finance and found a successful career in fashion.  This past week in New York at Fashion Week, Eric Kim of the Monarchy Collection and Doo Ri Chung of her own namesake were showing off their incredible fashion designs.  The celebrities were out in full force taking a peek at the latest collections.  Not only are Eric Kim and Doo Ri Chung making a name for themselves, but there are many other Korean-Americans that are making an impact in fashion, and you may not know it.  You could be wearing the work of a Korean-American designer.  So who’s Doo Ri Chung?

In 2001, Doo-Ri Chung started hawking her label, Doo.Ri, at her downtown store, Klee, and she debuted on the runway for fall 2003. In 2006, she won the coveted CFDA’s Swarovski Perry Ellis award for emerging talent in womenswear. Fans are loyal and diverse, thanks to interesting architectural details that are consistently clever but not too tricky—and, of course, there’s that perfect drape. Chung made her name with jersey, but she’s no one-trick-pony. She’s experimenting with fabric, incorporating shocks of color into her famously subdued palette, designing her own accessories, and—as is de rigueur for a hot young designer—foraying into resort.

“I’m not a designer that likes to construct, I’m a designer that likes to deconstruct by eliminating all lines and as many seams as possible…. That’s one of the reasons I’m always drawn to jersey.”

Who’s Eric Kim?  The master of rock star chic!

And as founder and President of Los Angeles based Monarchy Collection,
Eric Kim is calling the shots and rightfully so. Kim’s hard work and
creative genius has allowed him to take a design idea and turn it into a
multi-million dollar collection tailor made for the eclectic man and woman
seeking premium apparel.  Monarchy has created a distinct look that has
a touch of the London UK punk scene mixed with a rebellious spirit
generating an end result that is totally glam.

Surrounded by a team he refers to as family, the Monarchy Collection is
emerging as a top American lifestyle brand and a front runner in high-
fashion denim, trendsetting graphic tees, fine jewelry, watches,
accessories and much more!  Hollywood A-lists such as
Tommy Lee, Rob Lowe, Jon Bon Jovi, Nick Lachey, Ashton Kutcher, Laura
Prepon, Jack and Kelly Osbourne, Tori Spelling, Jamie Kennedy, Good
Charlotte and Adrien Grenier are mad for Monarchy and they are just a few
named celebrities spotted in the collections designs.

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